Starting a blog or website has become a piece of cake for most people out there in the current world. But once you start it, you are posed with the next big challenge. Do you know what that is? Bringing more traffic to it. And we have got your back. Being a marketing guru isn’t necessary for promoting your website. The assistance of reliable online SEO Services agencies and knowing some techniques can do the needful.   

Are you ready? Here are the top 10 SEO hacks to increase search traffic for your website. 

1. Run an SEO Audit

If your website is filled with technical errors, it can hamper your search engine rankings. The technical errors could be sitemap issues, broken links, slow page speed, duplicate content, and website security problems. SEO Audit helps identify these issues and fix them. Use site audit tools like SEMRush to run an SEO Audit. Type your domain name in the bar and press “start audit.” Run SEO Audits periodically to keep your website free from any technical glitches.

2. Google My Business listing 

Websites serve as the crucial factor for enhancing the visibility of your business. However, Google is doing its best to show the results that users are looking for directly in the SERP before having them click on one particular result. This makes GMB optimization important for businesses, especially the local ones. Complete your GMB listing with accurate information like business name, contact number, address, photos, category, reviews, working hours, etc. 

3. Follow E-EAT

Next on the list of SEO hacking is “Experience, Expertise, Authoritativeness, and Trustworthiness,” which is shortly called EEAT. These four qualities build the foundation of high-quality content. Search engines want you to create reliable content so that they can show your content and website at the top to the users. 

4. SEO friendly URLs

SEO-friendly URLs are simple to read not only by search engines but by users as well. Your website URLs must provide visitors with a good user experience, and they should also be made easy for search engines to find what the page is about. For instance – http://www.XYZ.com/ways-to-increase-strength. This short, crisp, organized, and easy-to-read URL will easily tell the search engines what information this page is going to decode. On the other hand, unoptimized and long URLs are challenging to remember. 

5. Include keywords at relevant places

Keyword research for SEO has the power to make or break your search engine rankings. The more easily your content is understood by Google, the more likely it will appear on the search engine when someone uses your keywords in the search bar. Place your target keyword at relevant places like meta description, title tag, URL slug, and page headers.

6. Internal linking 

Internal linking makes site navigation easy. That’s why form a good internal link structure to help search engines easily discover your content. Whenever you publish new content, include relevant internal links to your own content. Update older content with new information on a regular basis and add links to the newer content to help readers discover the relatability of the information you are providing. Don’t forget to write descriptive anchor texts for your content pieces. 

7. Alt text

Want to boost your rankings in Google Images? Add alt text to your images and infographics. Let us tell you that Google is unable to interpret the visual content. You need to add text descriptions so that it can understand the context of your images. Make your alt-text keyword-friendly and more descriptive to fuel the chances of attaining high rankings. Besides improving visibility, alt text makes your site more accessible to visitors and provides a better user experience. For writing effective alt descriptions, describe your image using 125 characters or less and include relevant keywords.

8. Image compression

The larger your image file is, the more time your website will take to load, leading to a poor user experience. So, it is advisable to compress images before you upload them to your website. You can check how images are affecting your site speed with the help of the PageSpeed Insights tool. You will find the “Diagnose performance issues” section under “opportunities.” Now, compress or resize those images with Google flags. It will take your search engine rankings a notch higher. 

9. Backlinking with HARO 

Helping the reporter out, shortly called HARO, proves to be an excellent strategy to earn backlinks. It is a source of connection between bloggers and journalists to give their expert insights. If a journalist uses your piece of advice or answers in their content, they cite you. In return, you get the link for your website. If you succeed in getting loads of quality HARO citations, your rankings will automatically improve. 

10. Improve readability

The last in the list of SEO traffic hacks is improving readability. You will be surprised to know that users spend less than a second in making a decision whether or not to stay on the web page. So, it becomes all the more important to create interesting and engaging content to draw the eyes of the audience. Ensure that your content is easy to read to increase the likelihood of higher rankings and, hence, reduce the bounce rate. Write short sentences, subheadings, and bullet points to keep the readers hooked to your site.